Trybe Talent Hub
At the forefront of tech education, Trybe stands out as the most career-focused tech school. Their training approach is intricately connected with the challenges and needs of the job market, ensuring that those who choose to study and graduate from Trybe possess the essential tools not only to kickstart but also to sustainably advance in their technology careers over the long term.
Platform Connecting Talent and Companies
The Tech Talent Hub simplifies the search for the right individuals to join your technology team. Every month, Trybe graduate over 150 developers across Brazil.
In a 12-month program tailored to meet the dynamic demands of the job market, Trybe students not only acquire technical programming skills but also extend beyond coding. They learn valuable soft skills and receive guidance from a dedicated career team, preparing them to face market challenges and connecting them with the best companies to work for.
The Tech Talent Hub serves as the conduit for this connection, offering it free of charge and creating opportunities for both students and partner companies.
Context
Supporting tech growth through product clarity
Trybe created a tech talent platform focused on matching skilled professionals with high-impact projects. The challenge was to scale that product into a centralized solution that could support operations, onboarding, and visibility — while aligning product, business, and service layers. This required not just designing for usability, but building a flexible, future-ready foundation.
My Role
As Lead Product Designer, I:
- Structured the end-to-end redesign across experience layers (UX/UI/service)
- Partnered with internal teams to map the full operational journey (students, instructors, admins)
- Developed scalable UI systems to support new features like contract tracking, feedback cycles, and performance views
- Facilitated alignment between tech, ops and business on roadmap priorities and interface consistency
Key Challenges
- No formal prioritization process for feature planning
- Conflicting requirements from different departments (employers, alumni, career team)
- Tight MVP timeline, with unclear initial hypotheses
Certainties, Suppositions and Doubts
What we knew, assumed and needed to explore
We knew the platform needed to support multiple roles and workflows — and that operational clarity was just as critical as user experience. We assumed students and instructors would benefit from guided journeys and contextual feedback. What we didn’t know: how much visibility each user needed, and how the service layer could adapt without bloating the interface.
This led to key decisions about structure, content hierarchy, and how to prioritize what’s seen (and by whom).
Hypothesis Mapping and Prioritization
Shaping decisions around what matters
We mapped hypotheses around flow clarity, user autonomy, and operational needs. We prioritized those that balanced high impact with low test effort — such as:
- Will contract visibility reduce support friction?
- Does onboarding in steps improve retention?
- Will separate dashboards for instructors and students improve task completion?
This helped focus design sprints around what was most likely to reduce confusion and increase autonomy.
User Research and Interviews
Testing what clarity means for each user
We validated our hypotheses through interviews with platform users — especially student groups and program coordinators. Key insights:
- Students needed clear expectations and task tracking
- Instructors needed performance overviews to adjust mentoring strategies
- Admins needed less micromanagement and more system-level visibility
These shaped how we structured roles, access, and dashboards.
Strategic Benchmarking
Understanding what the market delivers — and what it still doesn’t solve
To redesign Trybe’s Tech Talent Hub, I conducted a strategic benchmark of learning platforms, educational management tools, and internal operational systems.
This exploration revealed three key patterns:
- Most platforms focus heavily on content and learning tracks, but neglect operational journeys
- There is low differentiation between user roles, which clutters navigation and responsibilities
- Few platforms offer visual guidance or autonomy features to reduce friction with support
These gaps revealed a clear opportunity for Trybe to differentiate with a platform aligned with educational operations at scale, focusing on:
- Action-oriented navigation
- Operational clarity
- Role-specific autonomy
- Seamless integration between learning, career, and internal teams
User-Centered Design Canvas
A system designed around reality, not assumptions
The platform had to support asynchronous usage, fast decision-making, and clear separation of responsibilities. User goals: progress visibility, guided feedback, task completion
- Tasks: viewing deadlines, giving or receiving feedback, tracking contract status
- Pain points: unclear flows, fragmented tools, support overload
- Emotional drivers: confidence, autonomy, clarity
The UCDC kept the experience rooted in what each user needed — not just what the system could deliver.
Approach & Strategy
Designing for clarity in operational complexity
The focus wasn’t on adding more features — it was on making the existing structure understandable, actionable, and scalable.
I prioritized structure over surface: clear journeys by role, simplified actions, and visual patterns that made daily decisions easier. Every interface was built to reduce operational friction and guide users toward their next step.
The strategy: reveal what’s relevant, hide what’s noise, and make complexity feel manageable.
Key Learnings
Structure is what makes autonomy possible
- Users don’t want more control — they want the right level of visibility
- When roles are respected in the UI, support requests drop
- Autonomy is a result of design, not user training
- A clear system saves time for everyone, from students to leadership
Final Thoughts
What started as a support tool evolved into a strategic platform — not by adding features, but by removing uncertainty. Design played a central role in turning daily friction into structured flow, giving each team exactly what they need to move forward with confidence.
The result wasn’t just a better interface, it was a shared understanding of how growth, education, and operations can scale together.